Anirban Das

Hyundai Motor has taken a bold step forward in electric vehicle (EV) innovation with the unveiling of the IONIQ 9, a three-row, all-electric SUV that redefines spaciousness, design, and technology. Revealed at the iconic Goldstein House in Los Angeles, this flagship SUV represents Hyundai’s commitment to EV leadership, blending futuristic styling with cutting-edge engineering.

The IONIQ 9 builds on the legacy of its award-winning predecessors, the IONIQ 5 and IONIQ 6, and is set to captivate the global market with its advanced features and market-ready appeal.

IONIQ 9: A Symbol of Innovation

The choice of the Goldstein House, a masterpiece of mid-century modern architecture, as the venue for the unveiling underscores Hyundai’s vision for the IONIQ 9. This location reflects the seamless fusion of art, design, and innovation that characterizes Hyundai’s IONIQ lineup. José Muñoz, President and Global Chief Operating Officer of Hyundai Motor Company, set the tone with a keynote address highlighting the brand’s aspirations for electrification and sustainability.

The IONIQ 9 aims to cater to diverse customer needs, offering spacious seating for up to seven occupants, versatile configurations, and advanced technologies. It is designed to be a sanctuary on wheels, catering to a connected yet relaxation-oriented lifestyle.

Expansive Interior and Unparalleled Comfort

At the heart of the IONIQ 9 is its impressive interior space. Built on Hyundai’s Electric-Global Modular Platform (E-GMP), the flat floor design enables versatile seating arrangements for six or seven occupants. Highlights of the interior include:

1. Relaxation Seats: These fully reclining seats in the first and second rows come with a Dynamic Body Care system that offers massage functions to enhance comfort during long drives.
2. Swiveling Second-Row Seats: These seats can rotate to face third-row passengers, creating an interactive lounge-like atmosphere.
3. Universal Island 2.0 Console: This innovative console slides up to 190 mm, providing easy access for second-row passengers and offering ample storage.

The cabin is further enhanced by a panoramic sunroof that floods the space with natural light, creating a serene environment. Sustainable materials such as recycled PET fabrics, eco-processed leather, and bio-paint underscore Hyundai’s commitment to eco-friendly luxury.

Aerosthetic Design: Where Form Meets Function

The IONIQ 9 introduces a new design philosophy called ‘Aerosthetic’, combining aerodynamic efficiency with sophisticated styling. Key exterior features include:

• Parametric Pixel Lighting: Integrated LED units create a futuristic look while enhancing visibility.
• Streamlined Roofline: A smooth, curved profile reduces drag and contributes to an impressive drag coefficient of 0.259 Cd.
• Dual-Motion Active Air Flap: This system optimizes airflow for better energy efficiency.

The SUV’s proportions are commanding, with a 3,130 mm wheelbase, the longest of any Hyundai model to date. Its boat-tail rear design and flush surfaces add to the vehicle’s dynamic and futuristic appeal.

Advanced EV Powertrain and Performance

Powered by Hyundai’s advanced E-GMP architecture, the IONIQ 9 features a high-capacity 110.3 kWh lithium-ion battery. The WLTP-estimated driving range is an impressive 620 km, making it one of the longest-range EVs in its class. Charging is equally impressive, with the ability to go from 10% to 80% in just 24 minutes using a 350 kW charger.

The SUV comes in multiple powertrain options:

• Long-Range RWD: 160 kW motor with a WLTP-estimated energy consumption of 194 Wh/km.
• Long-Range AWD: Adds a 70 kW front motor for enhanced performance.
• Performance AWD: Features dual 160 kW motors, achieving 0-100 km/h in just 5.2 seconds.

The platform’s vehicle-to-load (V2L) capability allows users to power external devices, enhancing the IONIQ 9’s versatility for activities like camping and road trips.

Innovative Features and Smart Technologies

The IONIQ 9 is packed with features designed to enhance convenience, safety, and connectivity. Key highlights include:

• AI Voice Recognition: Functions as a virtual assistant, offering intuitive control over various in-car systems.
• Bluelink Connected Car Services: Provides real-time updates, navigation assistance, and driver safety insights.
• Features on Demand: Customers can upgrade their vehicles with digital features like custom lighting patterns and streaming services.

Additional conveniences include:

• Digital Key: NFC-enabled access for seamless entry and start.
• Enhanced Climate Control: Independent rear climate zones optimize comfort while conserving energy.
• UV-C Sterilizer: Designed for small items like phones and masks, prioritizing health and hygiene.

Safety and Noise Reduction

Hyundai has equipped the IONIQ 9 with state-of-the-art safety features, including:

• Intelligent Front-Lighting System (IFS): Improves visibility without dazzling oncoming drivers.
• Active Noise Control-Road (ANC-R): Minimizes road noise for a quieter cabin experience.

Additionally, the SUV incorporates reinforced structural components and aluminum fenders to enhance crash safety and durability.

Customization Options

The IONIQ 9 offers extensive personalization, with 16 exterior color choices, including new hues like Celadon Gray Matte and Cosmic Blue Pearl, and six two-tone interior trims. Wheel options range from standard 19-inch designs to a 21-inch Calligraphy style for a more premium look.

Global Rollout and Availability

Set to launch in Korea and the United States in the first half of 2025, the IONIQ 9 will later roll out in Europe and other global markets. With a comprehensive suite of standard features and optional upgrades, the SUV is poised to redefine the EV landscape.

Conclusion

The Hyundai IONIQ 9 represents a bold leap forward in EV innovation, combining unparalleled space, futuristic design, and advanced technology. With its cutting-edge features, impressive range, and commitment to sustainability, the IONIQ 9 is set to become a game-changer in the EV market. As Hyundai continues to expand its IONIQ lineup, the IONIQ 9 underscores the brand’s leadership in electrification and its vision for a more sustainable future.

Hyundai Motor India Limited has officially opened bookings for its highly anticipated Creta Electric SUV ahead of its launch. Interested customers can secure their bookings either online or by visiting their nearest Hyundai dealership. The booking amount is set at ₹25,000, with the starting price expected to be ₹16 lakh (ex-showroom). While the exact delivery timeline has not been announced, the excitement around Hyundai’s first localized electric SUV continues to build.

A Perfect Blend of Bold Design and Advanced Technology

The Hyundai Creta Electric embodies a striking combination of bold SUV aesthetics and cutting-edge technology. Inspired by Hyundai’s global Pixel design language, the Creta Electric exudes sophistication and modernity. This electric SUV will be available in four distinct variants:

• Executive
• Smart
• Premium
• Excellence

Color Options

The Creta Electric offers a diverse palette with 8 monotone and 2 dual-tone color options, including 3 matte finishes. However, color availability varies by trim:

• Executive and Smart Trims: Limited to two monotone color choices without dual-tone options.
• Smart (O), Premium, and Excellence Trims: Access to the full range of exterior paint options, including dual-tone and matte colors.

Sporty Exterior Design

Hyundai Creta Electric features a bold and sporty design, characterized by:

• Pixelated Graphic Front and Rear Elements: Unique design elements that enhance visual appeal.
• R17 Aero Alloy Wheels: Low Rolling Resistance tires that optimize range and improve aerodynamics.

Battery Options and Range

The Creta Electric offers two battery pack options, catering to different driving needs:

• 51.4 kWh Battery Pack with a range of 473 km*.
• 42 kWh Battery Pack provides a range of 390 km*.

(*Range figures based on AIS 040 (Rev.1) ARAI certification and depend on multiple factors.)

Charging Capabilities

Hyundai ensures flexibility with both AC and DC charging options:

• Fast AC Charging: Achieves 10-100% charge in 4 hours* using an 11 kW wall box charger (*for the 42 kWh battery pack; charging times vary based on charger specifications and power supply conditions).
• DC Fast Charging: Charges from 10-80% in just 58 minutes for both battery packs (*charging times vary based on factors such as charger specifications and power supply).

Conclusion

The Hyundai Creta Electric is poised to set a new standard in the Indian EV market with its compelling blend of design, technology, and practicality. With its multiple battery options, fast charging capabilities, and diverse variants, Creta Electric promises to meet the needs of a wide range of customers. Stay tuned for more updates as Hyundai prepares to redefine electric mobility in India.

Mahindra & Mahindra, India’s leading SUV manufacturer, has announced a price increase for its range of SUVs and commercial vehicles (CVs), effective January 2025. This adjustment responds to escalating costs driven by inflation and rising commodity prices.

Reasons for the Price Hike

Despite all efforts to absorb a significant portion of these increased costs, inflation and the rising cost of raw materials have necessitated a price adjustment. The company has stated that the price increase will vary across its lineup but will be capped at 3%.

This decision aligns with industry-wide challenges, where manufacturers face increasing operational and material costs. Mahindra’s commitment to maintaining the quality and innovation in its vehicles remains steadfast, even as it navigates these economic pressures.

Impact on SUVs and Commercial Vehicles

The robust lineup of SUVs and CVs, known for their reliability, performance, and innovation, will see price adjustments across models. While the exact figures for specific models are yet to be disclosed, customers can expect detailed updates from Mahindra dealerships in the coming weeks. This price revision ensures the deliver value while adapting to the evolving market dynamics.

Commitment to ESG and Sustainability

The Mahindra Group is deeply committed to its ESG (Environmental, Social, and Governance) goals, with a clear focus on driving positive change. By enabling rural prosperity and enhancing urban living, Mahindra aims to uplift communities and stakeholders alike under its mission to “Rise.”

Customer Impact and Support

While the price increase may impact potential buyers, Mahindra remains dedicated to providing high-quality vehicles that offer excellent value for money. Customers are encouraged to reach out to their nearest dealership for personalized advice and detailed pricing information.

Conclusion

The price hike effective January 2025 underscores the economic realities while reaffirming commitment to excellence and innovation. As the company continues to lead in the SUV and CV segments, its dedication to sustainability, quality, and customer satisfaction remains unwavering.

In a groundbreaking move aimed at reshaping the future of mobility, Nissan Motor Co., Ltd., Honda Motor Co., Ltd., and Mitsubishi Motors Corporation have signed a Memorandum of Understanding (MOU) to explore Mitsubishi Motors’ participation in a business integration framework previously outlined by Nissan and Honda. This collaboration marks a significant step in fostering synergies in electrification, mobility innovation, and operational efficiencies.

Collaborative Framework: Expanding the Vision

The discussions stem from the MOU signed between Nissan and Honda on August 1, which proposed the establishment of a joint holding company. The agreement set the stage for a strategic partnership emphasizing advancements in intelligence and electrification. Mitsubishi Motors, recognizing the transformative potential of such an alliance, has joined the dialogue to explore its role in the integration.

Mitsubishi Motors aims to finalize its decision regarding participation by January 2025, signaling the potential for a tri-party collaboration that could redefine the competitive landscape of the global automotive industry.

Key Objectives of the Business Integration

1. Enhancing Synergies
   • The integration seeks to maximize synergies across research, development, and production, ensuring all three automakers capitalize on shared strengths.
   • Areas of focus include electric vehicle (EV) innovation, shared mobility services, and advanced driver assistance systems (ADAS).
2. Strategic Resource Utilization
   • Pooling expertise to address rapid technological changes in the automotive sector.
3. Driving Industry Transformation
   • Creating a robust platform to lead the transition to sustainable and intelligent mobility.
   • Aligning with global environmental and regulatory requirements while delivering superior value to customers.

Statements from Industry Leaders

At the joint press conference, key executives expressed optimism about the collaboration:

• Makoto Uchida, CEO of Nissan, highlighted: “Mitsubishi Motors’ involvement represents a step forward in achieving groundbreaking synergies.”
• Toshihiro Mibe, CEO of Honda, added: “The collaboration with Nissan and the possible participation of Mitsubishi Motors underscores our commitment to transforming mobility at a time of unprecedented industry change.”
• Takao Kato, CEO of Mitsubishi Motors, remarked: “We aim to explore cooperative strategies that optimize synergy effects and leverage each company’s unique strengths.”

Exploring the Path Ahead

While discussions are in their early stages, the integration process includes several strategic steps:

1. Evaluation of Synergies
   Mitsubishi Motors will assess how its strengths in plug-in hybrid technology and compact EVs can complement Nissan’s and Honda’s established portfolios.
2. Establishment of Governance Structures
   • Formation of a joint holding company to oversee integration.
   • Clear roles and responsibilities to ensure seamless collaboration.
3. Regulatory Compliance and Approvals
   The companies acknowledge the importance of adhering to regulatory requirements and stakeholder considerations, including potential filings with the U.S. Securities and Exchange Commission (SEC).

Forward-Looking Opportunities and Risks

The collaboration reflects the automakers’ ambition to lead the industry through innovation and sustainability. However, the initiative is not without challenges. Key risks include:

• Market fluctuations and competitive pressures.
• Regulatory hurdles in major automotive markets.
• Execution complexities in achieving expected synergies.

Driving the Future of Mobility

This MOU symbolizes more than a business deal—it is a shared vision for the future of transportation. The combined expertise of Nissan, Honda, and Mitsubishi Motors positions them as pioneers in the evolving automotive landscape, with the potential to drive innovation, efficiency, and sustainability at unprecedented levels.

As discussions progress, the industry eagerly awaits the outcome of this transformative partnership, which could redefine the global automotive ecosystem and create new benchmarks for collaboration in mobility solutions.

Hyundai Motor Company continues to revolutionize high-performance vehicles with the unveiling of the ELANTRA N TCR Edition. This special edition sedan brings motorsports-inspired performance, design, and technology directly to road-going enthusiasts, drawing from Hyundai’s successful experience in the Touring Car Racing (TCR) World Tour. Scheduled for a December 2024 debut in South Korea, the ELANTRA N TCR Edition will expand to global markets in 2025, offering enthusiasts worldwide a taste of race-bred excitement.

Motorsport-Inspired Excellence

The ELANTRA N TCR Edition pays homage to Hyundai’s participation and victories in the TCR World Tour since 2017. With a winning heritage in production-based touring car racing, Hyundai has infused this model with insights gained from its championship-winning ELANTRA N TCR racer. Every element of the TCR Edition has been engineered to echo the spirit of motorsports while maintaining everyday usability.

Key Performance Enhancements

1. Carbon Swan Neck Spoiler
   The centerpiece of the TCR Edition’s design is the adjustable Carbon Swan Neck Spoiler, crafted to optimize aerodynamics and improve downforce. This lightweight feature ensures a race-ready edge, allowing drivers to fine-tune the vehicle for varying road or track conditions.
2. N Performance Four-Piston Monoblock Brakes
   Equipped with N Performance mono-block brakes, the TCR Edition provides exceptional stopping power. These high-performance brakes are designed to handle aggressive driving while ensuring safety and control.
3. Alcantara Steering Wheel with Performance Blue Marker
   A race-inspired Alcantara steering wheel ensures a firm grip during spirited driving. The Performance Blue top marker adds a visual cue to enhance precision and control.
4. Performance Blue Seat Belts
   The interior is further enriched with Performance Blue seat belts, reflecting the brand’s motorsport DNA and adding a stylish, performance-oriented touch.

Lightweight 19-inch N TCR Forged Wheels
The 19-inch forged wheels reduce unsprung weight, enhancing handling and responsiveness. Their lightweight construction complements the TCR Edition’s focus on precision driving dynamics.

Exclusive Exterior and Interior Design

The ELANTRA N TCR Edition distinguishes itself with design elements that seamlessly merge motorsport aesthetics with road car functionality.

• TCR Edition Decals (available in South Korea) enhance its exclusive appeal.
• Exclusive Badging ensures the vehicle stands out in the N family lineup.
• Aerodynamic Focus: The aerodynamic design doesn’t just look good—it enhances stability at higher speeds, a nod to the vehicle’s TCR racing roots.

Inside, the cabin is designed to immerse drivers in a motorsport-inspired environment. Alongside the Alcantara steering wheel and special seat belts, high-quality materials and functional design cues reflect Hyundai’s commitment to delivering the ultimate driving experience.

Hyundai N: Engineering Thrills for the Everyday

The ELANTRA N TCR Edition exemplifies Hyundai N’s core philosophy of bringing motorsport thrills to everyday driving. Hyundai’s N division has consistently delivered vehicles that combine racing technology with everyday usability. The TCR Edition pushes this philosophy further by incorporating cutting-edge motorsports engineering into a practical sedan.

Motorsports Legacy of the ELANTRA N TCR

The ELANTRA N TCR racer has been a dominant force in touring car championships worldwide. Since joining the TCR World Tour in 2017, Hyundai has achieved multiple race wins and championship titles, cementing its status as a leader in performance engineering. The TCR Edition channels this heritage, offering drivers a car inspired by the rigors of competition yet perfectly suited for daily use.

Highlights of Hyundai’s TCR Achievements

• Multiple TCR championships and race victories.
• Advanced aerodynamic and chassis innovations directly transferred to road cars.
• A proven track record of performance and reliability in the world’s most competitive touring car series.

Performance Meets Practicality

While the TCR Edition leans heavily on motorsport inspiration, it doesn’t compromise on practicality. The ELANTRA N TCR Edition retains the functionality and comfort expected of a Hyundai sedan, ensuring it’s not just a weekend track star but also a capable daily driver.

Key features include:

• Adjustable Aerodynamics for versatile driving scenarios.
• High-Performance Braking System for precise control in everyday and high-speed situations.
• Comfortable Cabin with advanced ergonomic design for long drives.

Global Launch Timeline

Hyundai Motor will introduce the ELANTRA N TCR Edition in its home market, South Korea, in December 2024. The global rollout is planned for 2025, signaling Hyundai’s commitment to making this high-performance sedan accessible to enthusiasts worldwide.

This staggered launch approach allows Hyundai to fine-tune its offerings and ensure the TCR Edition meets diverse market needs while maintaining its unique appeal.

Why the ELANTRA N TCR Edition Matters

Hyundai’s unveiling of the ELANTRA N TCR Edition underscores its dedication to delivering motorsport-driven performance to consumers. This special edition isn’t just a celebration of Hyundai’s success in the TCR World Tour; it’s a promise to enthusiasts that the brand’s racing achievements will continue to influence its road cars.

With its race-inspired features, advanced aerodynamics, and cutting-edge braking technology, the TCR Edition exemplifies Hyundai’s ability to combine thrilling performance with everyday usability. Whether on the track or the road, the ELANTRA N TCR Edition is set to make a lasting impression.

Conclusion

The Hyundai ELANTRA N TCR Edition is more than just a high-performance sedan—it’s a celebration of motorsport heritage and a testament to Hyundai’s commitment to delivering driving excitement. From its adjustable Carbon Swan Neck Spoiler to its lightweight forged wheels and N Performance brakes, every detail reflects a passion for racing.

As Hyundai prepares to launch this model globally in 2025, the ELANTRA N TCR Edition promises to bring a thrilling blend of motorsport DNA and daily drivability to enthusiasts worldwide. Keep an eye on this special edition—it’s not just a car; it’s a statement of Hyundai’s racing pedigree.

Nissan has officially unveiled the all-new 2025 Nissan Murano, showcasing its fourth-generation midsize crossover with a fresh, elegant design and a host of innovative features. Set to hit dealerships in the U.S. and Canada in early 2025, the new Murano promises to elevate driving comfort, connectivity, and safety.

A Striking New Look

The 2025 Nissan Murano introduces a refined design, incorporating Nissan’s “energetic elegance” theme. With its sleek, modern exterior, the Murano stands out thanks to full-width LED taillights, a bold front grille, and available 21-inch wheels. For those who want to make a bold statement, the Murano also offers two-tone paint options. Inside, luxury takes center stage, with soft-touch materials, finely detailed accents, and available 64-color ambient lighting to customize the cabin’s mood. The dual 12.3-inch high-definition displays add to the upscale experience, along with available massaging front seats for ultimate comfort.

Safety and Driver Confidence

The 2025 Nissan Murano with an extensive suite of safety technologies. Standard across all trims is the Nissan Safety Shield® 360, which provides automatic emergency braking and blind-spot warning. For longer journeys, drivers can rely on Pro-PILOT Assist and Pro-PILOT Assist 1.1, which help ease highway driving by offering semi-autonomous lane-keeping and adaptive cruise control.

New camera-based features make their debut on the Murano, including the Invisible Hood View, a virtual “through-the-engine” view to aid in navigating tight spaces, and the 3D Around View® Monitor, offering a comprehensive virtual perspective when parking.

Seamless Connectivity and Entertainment

Today’s world, staying connected on the go is a priority, and the new Murano delivers with Google built-in, offering real-time Google Maps, apps, and voice controls directly from the vehicle’s 12.3-inch touchscreen display. To complement this connectivity, the available Bose® 10-speaker audio system ensures a rich, immersive sound experience throughout the cabin.

Smooth and Engaging Performance

The 2025 Nissan Murano is powered by a responsive 2.0-liter VC-Turbo (Variable-Compression Turbo) engine, producing 241 horsepower and 260 lb-ft of torque. The enhanced powertrain, paired with a 9-speed automatic transmission and paddle shifters, allows for a smoother, more engaging driving experience. Front-wheel drive is standard, while Nissan’s Intelligent All-Wheel Drive is available for those seeking additional control in various driving conditions. The Murano comes equipped with frequency-sensitive dampers and electric power steering.

U.S. Manufacturing and Future Plans

Continuing the legacy of the outgoing Murano, the 2025 model will be built at Nissan’s Smyrna, Tennessee plant. Pricing details will be announced closer to its release in early 2025. This debut marks the third all-new Nissan model introduced under The Arc Business Plan, following the Kicks and the Armada SUV, reaffirming Nissan’s commitment to innovation in the U.S. market. With cutting-edge technology, stylish design, and powerful performance, the all-new 2025 Nissan Murano is set to make waves in the competitive midsize crossover segment.