Anirban Das

Nissan NEV For A New Era In 2024

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NEV

Nissan’s Electrifying Showcase: Four NEV Concepts Unveiled at Beijing Motor Show

Nissan revealed a captivating theme, as it unveiled four innovative new energy vehicle (NEV) concepts and presented a robust lineup of electrified models. This showcase emphasized Nissan’s latest accomplishments and its future trajectory in electrification. Additionally, Nissan made a significant announcement, stating its intention to introduce one more NEV to the market than previously anticipated, resulting in a total of five planned vehicle launches by fiscal year 2026.

Makoto Uchida, Nissan’s President and Chief Executive Officer, articulated the company’s vision, stating, “To foster sustainable growth amidst the rapidly evolving Chinese market landscape, Nissan remains dedicated to a China-centric strategy outlined in our new business plan, ‘The Arc’.” He further elaborated, “Commencing with the introduction of new energy vehicles based on the concepts unveiled today.

Nissan aims to construct a well-rounded product portfolio comprising diverse and competitive new models. Our objective is to deliver a more exhilarating mobility experience to all customers across China.”
The four NEV concept models unveiled, consisting of two EVs and two plug-in hybrids, are the result of a collaborative effort with local partner Dong Feng. These models are specifically designed to cater to the evolving mobility needs of customers in China.

The Nissan Epoch Concept, an EV sedan, targets urban and suburban dwellers seeking to elevate their lifestyles with cutting-edge design and technologies. Featuring an AI-enhanced Internet of Things, this concept boasts a virtual personal assistant capable of enhancing comfort and convenience through emotion-recognition communication.

On the other hand, the Nissan Epic Concept, an EV SUV, is tailored for adventurous city couples who relish weekend exploration. Equipped with autonomous driving capabilities for both city streets and highways, this vehicle doubles as a mobile power source, providing electricity for various applications such as equipment, campsites, or outdoor gatherings.

Moving on to the Nissan Era Concept, a plug-in hybrid SUV, caters to urban lifestyles and appeals to young professionals who view their vehicle as a home away from home. With an integrated entertainment system and zero-gravity seats, coupled with advanced e-4ORCE all-wheel control and active air suspension, this concept ensures a comfortable and confident driving experience.

Lastly, the Nissan Evo Concept, a plug-in hybrid sedan, is ideal for family getaways, offering advanced driver support and safety features alongside an AI-enhanced virtual personal assistant. Together, these concepts demonstrate Nissan’s commitment to delivering innovative and personalized mobility experiences to customers.

Additionally, Nissan showcased the Nissan Hyper Force Concept and Nissan Hyper Punk Concept, previously unveiled at the Japan Mobility Show. The Hyper Force Concept prioritizes driving pleasure, environmental performance, and comfort, targeting racing enthusiasts and eco-conscious drivers. Meanwhile, the Hyper Punk Concept, presented digitally, aims to inspire self-expression through AI-driven mood detection and personalized music and lighting selection.

Furthermore, Nissan introduced its new brand campaign, “Excitement by Ni,” emphasizing innovation and enriching lives. With a focus on intelligence and electrification, Nissan aims to lead in providing exciting mobility experiences tailored to individual preferences in China and beyond. Through strategic partnerships and ongoing transformation efforts, Nissan is poised to deliver innovative mobility solutions that resonate with customers’ evolving lifestyles and preferences in the Chinese market.

2025 Kia’s New Pickup Truck “Tasman”

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Kia

Kia unveils new C-segment pickup truck “Tasman” ready for 2025 in many countries

Kia has introduced an Australia-inspired camouflage wrap for its upcoming Kia Tasman pickup truck, paying homage to the rugged allure and pioneering essence of Tasmania, the southernmost island of Australia. Collaborating with esteemed artist Richard Boyd-Dunlop from Australia and New Zealand, the unique wrap, themed around ‘The Path Never Taken’, embodies the adventurous ethos of the Tasman.

Drawing inspiration from the raw beauty of Australia’s diverse landscapes, the captivating graphics depict a journey of inspiration encountered while traversing the coastal routes and outback terrains. Boyd-Dunlop’s adventures, hitching rides in pickup trucks across Australia, serve as a primary influence for the exterior wrap’s striking design.

Karim Habib, Executive Vice President and Head of Kia Global Design, expressed, “Our Tasman pickup truck epitomizes Kia’s dedication to design, innovation, and the spirit of adventure. Richard Boyd-Dunlop’s exclusive camouflage design captures the essence of adventure unique to the Tasman.”

‘The Path Never Taken’ concept encapsulates the adventurous spirit of the Kia Tasman, inspiring customers to embark on journeys filled with discovery and excitement in a vehicle that prioritizes reliability and performance.

Boyd-Dunlop shared, “This design resonates with me as it reflects my experiences traveling across Australia and my encounters. The Tasman allowed me to continue this journey, depicting the connection, joy, and adventure inherent in Australian culture.”

Renowned for his artistic flair and ability to blend diverse mediums, Boyd-Dunlop skillfully incorporates elements of land and sea into the exclusive design for the Kia Tasman camouflage wrap. The finish combines the fiery hues of the outback with bold blues paying homage to Australia’s influential surf culture.

Set to debut in 2025, the Tasman signifies Kia‘s inaugural entry into the C-segment pickup truck market, with a global launch strategy spanning key markets such as Korea, Australia, Africa, and the Middle East. Beyond its role as a work-oriented pickup, the Tasman caters to customers’ diverse personal needs, supporting even the most adventurous lifestyles with its versatility.

T GLOSS: Toyota’s New Brand In 2024

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T GLOSS

T GLOSS: An-Exclusive Car Detailing Solution of Toyota Kirloskar Motor

Toyota Kirloskar Motor Pvt. Ltd. (TKM) has unveiled its groundbreaking car care brand, “T GLOSS”, in line with its customer-centric approach. This marks TKM’s entry into the car detailing realm, addressing the surging demand for top-notch car detailing services in India. With its range of solutions tailored exclusively for Toyota vehicles, TKM aims to revolutionize the car care industry, ensuring a delightful ownership experience for customers. Commencing May 1, 2024, “T GLOSS” treatments will be available at every authorized Toyota dealership across India, offering customers easy access to premium car care solutions delivered with utmost professionalism.

Setting an industry precedent, “T GLOSS” will provide an extensive array of services designed to enhance a vehicle’s appearance both inside and out. These include ceramic coating, underbody coating, silencer coating, and internal panel protection, not only augmenting the aesthetic appeal but also offering protection against environmental elements.

Customers can opt for comprehensive services such as interior enrichment and exterior beautification, breathing new life into their vehicles and restoring their aesthetic charm. Moreover, prioritizing passenger well-being, “T GLOSS” services extend to AC duct cleaning and evaporator cleaning, fostering a pristine ambiance and promoting a healthier driving environment. With meticulous attention to detail, these services aim to rejuvenate vehicle interiors and exteriors, instilling a renewed sense of pride and satisfaction in Toyota owners.

Mr. Sabari Manohar, Vice President of Sales-Service-Used Car Business at Toyota Kirloskar Motor, expressed enthusiasm about the initiative, highlighting “T GLOSS” as an innovative venture reflecting TKM’s steadfast commitment to prioritizing customers. He emphasized the growing trend among car owners towards quality vehicle maintenance, with “T GLOSS” poised to cater to their needs by ensuring vehicles remain in excellent aesthetic condition.

“T GLOSS” serves as a holistic solution, offering high-quality car care tailored specifically for Toyota vehicles, thereby ensuring safety and preservation to facilitate a serene ownership experience. This launch signifies yet another significant milestone in TKM’s journey of providing Toyota owners with comprehensive car care solutions aligned with the brand’s core values of quality, durability, and reliability (QDR).

In addition to its diverse service offerings, “T GLOSS” emphasizes customization and flexibility to accommodate varied customer needs. The services will be executed by highly skilled and trained professionals, guaranteeing the use of premium materials and meticulous service delivery to preserve the vehicle’s aesthetics, both inside and out.

Over the years, TKM has continually enhanced customer experiences throughout the purchase and ownership journey, introducing timely and relevant initiatives such as the “Awesome New Car Delivery Solution” and the 5-Year Complimentary Roadside Assistance Program. These endeavors, coupled with specialized schemes, reaffirm TKM’s commitment to making the dream of owning a Toyota vehicle a reality while ensuring a joyful ownership experience for existing customers.

Toyota New BEV bZ3x and bZ3C

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Toyota

Toyota unveils bZ3x bZ3C in Beijing Motor Show 2024

Toyota Motor Corporation (hereinafter referred to as Toyota) is set to showcase its initiatives in China aimed at transitioning into a mobility company centered on intelligence, electrification, and diversification, alongside products and services tailored to meet customer needs. At the Beijing International Motor Show *, our exhibition revolves around the theme of fostering new value through innovation.

During the event, we unveiled the world premiere of the new battery electric vehicles (BEVs) “bZ3C” and “bZ3X,” with a commitment to achieving carbon neutrality through various pathways.

Hiroki Nakajima, Vice President and Chief Technology Officer of Toyota, addressed attendees at a press conference held on the same day, posing the question, “What BEV will bring smiles to Chinese customers?” He then proceeded to introduce the new models, the ‘bZ3C‘ and ‘bZ3X‘.

Following the introduction of a concept car at last year’s Shanghai International Motor Show, these models have undergone enhancements in preparation for mass production. Both models are slated to hit the market in China within the coming year.

The “bZ3C” is a crossover BEV developed in collaboration with BYD TOYOTA EV TECHNOLOGY Company Ltd., FAW Toyota Motor Co., Ltd., and Toyota Intelligent Electric Vehicle Research and Development Center (China) Ltd. (referred to as “IEM by TOYOTA”). It features active and iconic styling based on the concept, catering to the needs of young customers, often referred to as Generation Z, by providing a personalized space.

On the other hand, the “bZ3X” is a family-oriented SUV type BEV jointly developed by Toyota, Guangzhou Automobile Group Co., Ltd., Guangzhou Toyota Motor Co., Ltd., and IEM by TOYOTA. It is designed around the concept of “COZY HOME,” aiming to offer a comfortable mobile living environment with high performance.

Both models come equipped with the latest driver assistance systems and smart cockpits, ensuring safe and comfortable driving experiences while delivering new experiential value. Toyota remains committed to realizing a future of mobility characterized by diversity and happiness, tailored to the unique needs of customers in each region.

Daimler Truck Celebrates 1Million Cascadia

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Daimler Truck

Daimler Truck’s Freightliner Reaches Landmark: 1 Million Cascadia Milestone

Daimler Truck AG (“Daimler Truck”) marks a momentous occasion as it celebrates the production of the 1 millionth Freightliner Cascadia heavy-duty truck. The Cascadia, renowned as the top-selling Class 8 truck in North America, achieves this remarkable milestone, underscoring its position as an industry leader.

Since its inception in 2007, the Freightliner Cascadia has consistently set new standards in driver comfort, safety enhancements, and fuel efficiency. Over the years, it has seen a remarkable improvement of more than 35 percent in fuel economy, solidifying its reputation as a pioneering commercial vehicle.

Moreover, the Cascadia remains at the forefront of innovation within the industry. It serves as the foundation for the SuperTruck initiative, a collaborative project with the Department of Energy (DOE) aimed at exploring cutting-edge technologies for heavy-duty trucks. Additionally, the introduction of the battery electric Freightliner eCascadia in 2022 has seen over 6 million miles of successful operations with customers across the United States.

Looking ahead, Daimler Truck North America (“DTNA”) has developed an autonomous-ready version of the Cascadia, equipped with redundant safety features and designed to seamlessly integrate future autonomous driving capabilities. This model is currently undergoing real-world testing by Torc Robotics, a subsidiary of DTNA, reaffirming its commitment to safety and innovation.

David Carson, Senior Vice President of Sales and Marketing at DTNA, expressed gratitude to customers for their trust in the Cascadia and Freightliner over the years. He emphasized the company’s dedication to delivering purposeful and innovative transportation solutions to support businesses in their success.

With nearly 500 locations across North America, Freightliner’s extensive dealer network ensures comprehensive sales and service support for the Cascadia, further enhancing its appeal to customers.

Throughout its history, the Freightliner Cascadia has seen several key product developments, including the introduction of the Detroit DD15 engine platform, the launch of the Detroit DT12 Automated Manual Transmission (AMT), and advancements in safety systems such as Detroit Assurance.

The Cascadia has also been pivotal in milestone projects such as the Freightliner Inspiration Truck, the SuperTruck program, and the introduction of right-hand drive versions for international markets.

As the Freightliner SuperTruck III program receives funding for future advancements, the legacy of the Cascadia continues to evolve, reaffirming its status as an iconic and innovative heavy-duty truck in the commercial vehicle industry.

2024 Urus SE Powerful Plug-in Hybrid Super SUV

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Urus SE is the most Powerful Plug-in Hybrid Super SUV

Urus SE is the most Powerful Plug-in Hybrid Super SUV till date

The Urus SE sets a new standard for SUV design, blending innovative styling with enhanced aerodynamic efficiency. Its updated lines emphasize the vehicle’s dynamic profile, enhancing its sportiness and muscular appearance.

Urus SE Design

The front section features a sleek hood with a floating design, creating a sense of continuity and highlighting the Urus SE’s athletic stance. New headlight clusters with matrix LED technology introduce a distinctive light signature inspired by the Lamborghini brand’s bull, complemented by a redesigned bumper and front grille. The state-of-the-art front light system integrates a unique DRL signature, while the rear design emphasizes a wider stance with a new diffuser and low-mounted license plates, reminiscent of Lamborghini super sports cars like the Gallardo. The interior design follows the “feel like a pilot” philosophy, enhancing interaction between the driver and the digital system.

At the rear, the cargo compartment hatch undergoes a complete redesign, creating a seamless connection between the taillight clusters and the new rear diffuser. This design element, along with the new spoiler, increases rear downforce by 35% at high speeds compared to the Urus S, enhancing stability. Improved aerodynamic efficiency is achieved through new under-body air vents and revamped air ducts, which increase airflow to cool mechanical and engine components by 15% over the original Urus. Additionally, the redesigned front section and optimized aerodynamic underside improve air cooling for the braking system by 30% compared to the previous model.

Moreover, the color range has been significantly expanded, offering over 100 bodywork options to suit individual tastes. Among the new colors introduced at launch are Arancio Egon (orange), available with an interior in Arancio Apodis (orange), and Bianco Sapphirus (white) with an interior in Terra Kedros (terracotta). The interior options are equally extensive, offering an array of 47 color combinations and four types of embroidery (Q-citura stitching). Additionally, customers have the opportunity to personalize their Urus SE further through the Ad Personam program, enabling them to create a truly unique and bespoke vehicle.

The Urus SE sets itself apart by offering an unparalleled range of customization options, unmatched in its category. The alloy wheels receive an update with the introduction of 23” Galanthus rims, paired as standard with new Pirelli P Zero tires. Customers can choose from three dedicated P Zero tire options ranging from 21″ to 23″, catering to different preferences for comfort and sportiness. For cold seasons, Scorpion Winter 2 tires are available, ensuring optimal performance in challenging conditions. All tire options feature Pirelli Elect technology, specifically developed to enhance the characteristics of the first electrified Urus.

Urus SE Interior

The interior of the Urus SE has undergone a significant update to emphasize Lamborghini’s iconic “feel like a pilot” design philosophy, introducing new features across the front section of the dashboard to enhance the sense of lightness already established with the Revuelto.

At the center of the dashboard, there’s now a larger 12.3-inch screen, hosting a new version of the Human Machine Interface (HMI) that offers improved intuitiveness with updated graphics, aligning seamlessly with the design language of the Revuelto. Lamborghini Centro Stile designers have paid special attention to details such as the air vents, anodized aluminum trim elements shaped like the Lamborghini “Y,” and the redesigned panel, seats, and dashboard coverings. The inclusion of a mechanical pushbutton panel enhances the tactile experience for the driver.

Urus SE Features

Special attention has been given to calibrating the air suspension system for each driving mode. For instance, the Strada mode enhances comfort, while the Sport mode intensifies driving dynamics, facilitating controlled drifts. Corsa mode, designed for track driving, optimizes chassis movements for stability and responsiveness, even on low-grip surfaces, thanks to advanced electronic systems.

Drivers can now access both the 12.3-inch digital instrument cluster and the touchscreen display, integrated into the heart of the Lamborghini Infotainment System (LIS). This system includes a dedicated telemetry system for the SE variant and introduces new displays related to the driving assistance system, providing improved awareness of the surrounding environment.

In the center console, the Urus SE features the “tamburo” selector unit, allowing drivers to choose from a wide array of driving modes. With the introduction of the hybrid powertrain, the six existing Urus driving modes are now complemented by four new Electric Performance Strategies (EPS), totaling eleven options. These include Strada, Sport, and Corsa modes for road and track use, as well as Neve, Sabbia, and Terra modes for surfaces with different grip conditions, alongside the new EV Drive, Hybrid, Performance, and Recharge options.

Urus SE Plug-In Hybrid

The revamped twin-turbo 4.0 V8 engine has undergone significant re-engineering to seamlessly integrate with the electric powertrain. It now boasts an impressive 620 CV of power (equivalent to 456 kW) and 800 Nm of driving torque. This combustion unit is ingeniously paired with an electric powertrain delivering an additional 192 CV (equivalent to 141 kW) and 483 Nm of torque.

Achieving maximum output required meticulous attention to the calibration strategy between the Internal Combustion Engine (ICE) and the electric motor (e-motor), resulting in a total output of 800 CV. This strategic calibration ensures an optimal power curve across all driving modes and surfaces, enhancing performance and efficiency.

Beneath the load floor and positioned above the electronically-controlled rear differential sits a robust 25.9-kWh lithium-ion battery. This strategic placement optimizes weight distribution while providing ample energy storage capacity to support the hybrid powertrain’s demands, further enhancing the vehicle’s overall performance and driving dynamics.

The EV Drive mode allows drivers to fully exploit the electric potential, particularly suited for urban driving, offering over 60 km of electric range and reaching speeds of over 130km/h. The V8 engine seamlessly supports the electric motor at higher speeds or when additional torque is required beyond the electric motor’s capacity.

Hybrid mode, available in Strada, provides maximum efficiency and comfort, balancing the combustion engine and electric motor for versatile everyday driving. Recharge mode, selectable in various driving modes, replenishes up to 80% of the battery while maintaining optimal performance. The Performance option unlocks the Urus SE’s full potential across different driving conditions, showcasing its dynamic capabilities beyond asphalt surfaces.

Depending on the selected driving mode, the Urus SE’s air springs adjust for ground clearance, ranging from 15 mm in Corsa mode to 75 mm when the lifting system is activated. Various parameters, including steering, drivability, and engine sound, adapt to each mode, reflecting the Urus SE’s distinct personality.

Aston Martin New DBX707

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Aston Martin DBX707

Aston Martin DBX707 in new Avatar with all new interiors and features set to launch in June 2024

Aston Martin DBX707 Design

Marco Mattiacci, Aston Martin’s Global Chief Brand and Commercial Officer, commented on the new DBX707, stating, “With its unrivaled performance, world-class design, and unmatched luxury, the DBX707 set a new benchmark for ultra-luxury SUVs.

The Aston Martin DBX707 has quickly risen to the top of its segment, earning its title as the ultimate Supercar of SUVs thanks to its exceptional blend of performance, dynamics, style, and luxury. Now, this renowned SUV is powered solely by the DBX707’s award-winning powertrain, solidifying its position as the flagship model in Aston Martin’s SUV lineup.

Aston Martin DBX707 Features

Maintaining a balance between touchscreen controls and tactile switches, the DBX707 features physical buttons for essential functions like gear selection, drive mode, and climate control. Furthermore, the SUV is equipped with convenient switches for suspension settings, park distance control, and more, ensuring ease of use and accessibility for the driver.

In addition to the interior overhaul, the DBX707 receives the next-generation infotainment system, offering wireless Apple CarPlay and Android Auto, multiple USB-C connections, and full online connectivity via the Aston Martin customer app. The driver’s instrument cluster boasts a 12.3″ screen, while a second 10.25″ central infotainment display is seamlessly integrated into the dashboard and center console.

The DBX707 also comes standard with the Aston Martin Premium Audio 800w 14-speaker sound system, delivering immersive sound quality. For audiophiles seeking an even more premium audio experience, an optional Bowers & Wilkins system, featuring 23 speakers and 1,600W output, is available.

Aston Martin DBX707 Interiors

Significant upgrades to the interior define the new DBX707, featuring a cutting-edge in-house infotainment system and a striking cabin architecture. This transformation showcases a perfect fusion of craftsmanship and innovation, marrying impeccable design and opulent luxury with a comprehensive suite of connected car technology.

Accompanying the advanced infotainment system is an all-new interior design characterized by Aston Martin’s signature aesthetic. Clean lines, premium materials, and refined finishes create a sense of spaciousness and sophistication, while a variety of trim options allow for personalization to suit individual tastes.

Externally, the DBX707 receives updates such as new paint colors, wheel finishes, and redesigned door handles and mirrors. These changes, along with enhancements to the Advanced Driver Assistance System (ADAS), contribute to the SUV’s refreshed exterior appearance and improved functionality.

Aston Martin DBX707 Engine

Under the hood, the DBX707 retains its formidable 707PS/900Nm 4.0-liter twin-turbocharged V8 engine, paired with a 9-speed automatic gearbox and sophisticated all-wheel drive system. With impressive performance figures and class-leading dynamics, the DBX707 continues to set the standard for performance SUVs.

Mahindra Treo Plus in 2024

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Mahindra

Mahindra Treo Plus in Metal body; is the no1 EV Auto that comes with a 5year/120000km warranty

Mahindra Last Mile Mobility Limited (MLMML), India’s leading electric 3-wheeler company, proudly introduces its latest offering, the Treo Plus with a metal body. Responding to valuable customer feedback, MLMML has integrated a metal body into its immensely popular product, the Treo Plus. With a competitive price tag of ₹3.58 Lakh, ex-showroom, the Treo Plus equipped with a metal body sets out to deliver heightened durability and reliability, catering to the needs of discerning customers.

In a bid to enhance accessibility for customers, Mahindra has teamed up with its finance partners to unveil a range of appealing offers for the new Treo Plus. These include extended loan tenures of up to 60 months, options for up to 90% financing and low down payment schemes.

As India’s top electric 3-wheeler manufacturer, Mahindra has established a strong foothold in the market since the launch of the Treo in 2018. With over 50,000 units sold, the Treo autos have collectively traveled an impressive 1.10 billion kilometers and prevented approximately 18,500 metric tonnes of CO2 emissions. Additionally, the Treo auto commands a remarkable 52% market share in the L5M EV category.

With an extensive service network spanning across India, Mahindra ensures unparalleled aftersales support for its customers. Moreover, the metal-bodied Treo Plus purchasers will benefit from a standard 5-year/120,000 km warranty.

Performance-wise, the Treo Plus boasts impressive specifications, including a 10.24 kWh battery capacity, 8 kW power with 42 Nm torque, and a driving range of over 150 km on a single charge. With features like a wheelbase of 2073 mm and Hill Hold Assist, the Treo Plus promises an exceptional driving experience.

Suman Mishra, the Managing Director and CEO of Mahindra Last Mile Mobility Ltd. emphasized, “At Mahindra, our top priority is customer satisfaction, and we make it a point to listen attentively to their feedback. We are thrilled to expand our product range with the introduction of the metal-bodied Treo. It will continue to uphold our commitment to reliability, lower total cost of ownership (TCO), and support micro-entrepreneurship endeavors.”

In alignment with its customer-centric approach, Mahindra Last Mile Mobility Limited offers the UDAY program, providing drivers with ₹10 Lakh accident insurance cover for the first year upon purchasing the Treo metal body. This initiative reflects Mahindra’s unwavering commitment to placing the safety and welfare of its customers at the forefront of its priorities.

Bolero Neo 1star in GNCAP

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Bolero Neo

Bolero Neo receives 1 Star rating in GNCAP with an unstable body shell

In the latest round of crash tests conducted by Global NCAP’s Safer Cars for India program, the Mahindra Bolero Neo compact SUV received a 1-star rating for both adult and child protection. The SUV, equipped with only two airbags as standard, fell short on various safety parameters, securing only 20.26 points out of a maximum of 34.

Bolero Neo Assessment in GNCAP

Global NCAP’s report highlighted the Bolero Neo’s unstable structure and footwell area, along with weak chest protection and poor feet protection for the driver. Moreover, the absence of curtain airbags and seat belt reminders for all passengers further contributed to its low rating. The assessment of child occupant protection revealed that the Bolero Neo attained a score of 12.71 points out of a possible 49, indicating significant room for improvement in safeguarding younger passengers.

The lack of three-point seat belts for all passengers, the absence of a passenger airbag switch, and only one child restraint system (CRS) led to subpar scores in this category. Despite showing “acceptable dynamic performance,” Neo’s overall child protection was compromised. Additionally, side-facing third-row seats were another factor contributing to the SUV’s low rating. Global NCAP criticized Mahindra for not meeting safety expectations by persisting with this SUV seating arrangement.

Audi Q6L e-tron in 2024

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Audi Q6L e-tron

Audi Q6L e-tron Set to Steal the Spotlight at Auto Expo China 2024, Unveiling on April 25th

Audi is gearing up to unveil its Q6L e-tron and all-electric lineup for the world’s largest automotive market. With this initiative, the brand adorned with the four rings aims to fortify its foothold for sustained success in the region. Among the anticipated highlights at the exhibition will be the global debut of the Audi Q6L e-tron, slated for production at the new Audi FAW NEV Company factory in Changchun. Additionally, Audi will use platforms like Volkswagen’s Group Night and its press conference on opening day to delineate its roadmap for further electrifying its portfolio in China.

As the curtains rise on Auto China 2024 on April 25, Audi is poised to captivate audiences with a lineup of new models that will undoubtedly make a bold statement. Each vehicle and variant featured at the Audi booth will underscore the company’s unwavering dedication to catering to the unique needs of the Chinese market. Moreover, the entire fleet on display will be fully electric, reaffirming Audi’s steadfast commitment to addressing the surging demand for new energy vehicles in China.

The grand reveal of the exterior of the new Q6L e-tron is eagerly anticipated at the Volkswagen Group Night on April 24. Following this exciting preview, the Q6L e-tron will make its debut at Auto China from April 25 to May 4, marking its first appearance alongside the Q5 e-tron RS edition, specifically tailored for the Chinese market. Adding to the anticipation, the SQ6 will also make its inaugural appearance in the country.

The highlight of the event will be the main press conference at the Audi booth on April 25 at 9:40 a.m. Audi CEO Gernot Dollner will lead the presentation, joined by representatives from Audi’s esteemed Chinese partners, FAW and SAIC. Furthermore, the press day will feature the presence of Johannes Roscheck, the newly appointed president of Audi China, adding to the significance of the occasion.

The introduction of the Q6L e-tron heralds the debut of the new PPE platform in China. Audi FAW NEV Company is gearing up to commence production of three PPE-based models from the Audi Q6 e-tron and Audi A6 e-tron lineups for the Chinese market by the end of 2024. The new plant has already initiated pre-series production, signaling the beginning of a new era. It is exclusively dedicated to the manufacturing of all-electric Audi vehicles for the Chinese market, marking a significant milestone as the first Audi plant dedicated solely to electric vehicle production.

Moreover, it sets a precedent for smart production, embracing digitalization, efficiency, and sustainability as its guiding principles. In addition to the new plant, Audi has a robust electrification strategy tailored specifically for China. The brand boasts a comprehensive and expanding lineup of battery-electric models within the country. Coupled with a selection of localized combustion-engine models, Audi is optimally positioned to meet the diverse needs of its broad customer base. Collaborating with two local partners enables Audi to capitalize on growth opportunities and expedite its electrification initiatives.

The local Audi portfolio is meticulously crafted to address the unique demands of the Chinese market. AUDI AG operates through its subsidiary Audi China in Beijing, the joint venture FAW-Volkswagen headquartered in Changchun, SAIC Volkswagen in Shanghai, and the newly established production facility in Changchun under the joint venture Audi FAW NEV Company Ltd. Through the two-partner strategy implemented in 2021, Audi now offers its most extensive model lineup in China to date. Furthermore, Audi is poised to introduce new battery-electric models through an expanded partnership with SAIC, fortifying its position for sustained success in the Chinese market.