India’s Favourite Premium Hatchback, Maruti Suzuki SWIFT, Surpasses 3 Million Sales Mark. The recent launch of the Epic New Swift in May 2024 has set new benchmarks, propelling the Swift to its latest sales milestone.
The Maruti Suzuki Swift, India’s beloved premium hatchback, has reached an extraordinary milestone with 3 million units sold in the country. This iconic vehicle, cherished by drivers for four generations, has carved out a legacy of unmatched driving experience and exceptional performance. Designed for the young and spirited, the Swift has fostered a passionate community of ‘Swifters’ who share a love for driving.
A Legacy of Excellence
Commenting on this remarkable achievement, Mr. Partho Banerjee, Senior Executive Officer, Marketing & Sales, Maruti Suzuki India Limited, stated, The Swift has transcended being merely a car for the millions who own it – it embodies fun, freedom, and exhilaration. With every new generation, the Swift consistently sets higher standards, integrating cutting-edge technology, modern design, and the distinctive ‘Swift DNA’ that keeps enchanting drivers. This milestone fills us with deep gratitude, and we extend our heartfelt thanks to all Swift owners across the nation.
Inspired by Innovation
Launched in 2005 and inspired by the iconic Suzuki Hayabusa motorcycle, the Swift was ahead of its time, introducing segment-first features such as climate control, airbags, and an anti-lock braking system (ABS). Its unparalleled driving experience quickly earned widespread popularity and a cult fan following. With over 6.5 million sales worldwide, India remains Swift’s largest market.
Milestones of Success
The Swift’s journey of success is marked by significant milestones:
2013: Surpassed 1 million sales within 8 years of its introduction.
2018: Reached the 2 million sales mark.
2024: Achieved the 3 million sales milestone.
The Epic New Maruti Suzuki SWIFT
In its fourth generation, the Epic New Swift continues to build on its legacy. The latest model wins over customers with its sporty design, spirited yet efficient Z-Series engine, and an array of standard safety features, including six airbags, Electronic Stability Program+ (ESP®), Hill Hold Assist, and more.
A Symbol of Passion and Performance
The Maruti Suzuki SWIFT’s enduring popularity is a testament to its ability to evolve with the times while staying true to its core philosophy. It has consistently pushed the boundaries of the sporty premium hatchback segment, delivering a driving experience that resonates with enthusiasts and everyday drivers alike.
As Maruti Suzuki celebrates this monumental achievement, the Swift’s journey is far from over. With its unwavering commitment to innovation, style, and performance, the Swift continues to captivate the hearts of millions, solidifying its place as India’s favourite premium hatchback.