Thar ROXX V/S Jeep Wrangler: The Ultimate Fight


Jeep Wrangler and The Mahindra Thar Roxx the two names often stand when it comes to off-road vehicles. Both rugged SUVs have earned their place in the hearts of adventure enthusiasts, but how do they stack up against each other? In this article, we explore why the Thar ROXX, a special edition of the Mahindra Thar, might just have the edge over the legendary Jeep Wrangler in certain aspects, particularly for the Indian market.

Design and Aesthetics: A Modern Take on Tradition

The Jeep Wrangler is iconic, with its boxy design, seven-slot grille, and round headlights that have remained largely unchanged for decades. Its design is instantly recognizable and has become synonymous with off-roading. The Wrangler’s robust build and removable doors, along with its foldable windshield, offer a unique open-air experience that appeals to purists.

Thar ROXX V/S Jeep Wrangler: The Ultimate  Fight
Jeep Wrangler

However, the Thar ROXX brings a fresh perspective to the classic off-roader design. It blends the ruggedness of the traditional Mahindra Thar with modern touches that cater to a younger, more style-conscious audience. The ROXX edition features aggressive styling elements like custom bumpers, larger wheels, and a more pronounced stance, making it not just an off-roader, but also a head-turner on city streets. The blacked-out grille, sleek LED headlights, and a host of customization options give the Thar ROXX a contemporary appeal that resonates well with the new generation of off-road enthusiasts.

Performance and Capability: Tough Competitors in the Terrain

Thar ROXX V/S Jeep Wrangler
Jeep Wrangler Console

With advanced 4×4 systems like Command-Trac and Rock-Trac, the Wrangler is built to conquer the toughest terrains. The Rubicon variant, in particular, is equipped with features like locking differentials, disconnecting sway bars, and 18-inch off-road tires, making it a beast on rocky trails and muddy paths.

The Thar ROXX, on the other hand, is no slouch when it comes to off-road performance. Based on the Mahindra Thar’s already impressive capabilities, the ROXX edition adds enhancements that make it a serious contender in the off-road arena. The ROXX features improved ground clearance, reinforced skid plates, and a more robust suspension setup, all of which are designed to handle the challenging terrains of India. The Thar’s compact size and lighter weight also give it an advantage in tight, rugged environments where the larger Wrangler might struggle.

Engine Options and Fuel Efficiency: Power Meets Practicality

The Wrangler offers a 2.0-liter turbocharged powerful engine delivering a staggering 270 horsepower and 400 NM torque. For those seeking extreme performance, the Wrangler Rubicon 392 comes with a 6.4-liter V8 engine, . These engines provide the Wrangler with excellent power and torque, making it a versatile choice for both highway cruising and off-road adventures.

The ROXX, while not as powerful as the Wrangler, offers a more practical engine lineup for the Indian market. It comes with two engine options: a 2.0-liter mStallion turbocharged petrol engine and a 2.2-liter m-Hawk diesel engine.

SpecificationPetrol Engine – All-New 2.0 L mStallion TGDiDiesel Engine 2.2 L m-Hawk
Max Power130 kW @ 5000 r/min128.6 kW @ 3500 r/min
Max Torque380 Nm @ 1750-3000 r/min370 Nm @ 1500-3000 r/min
Transmission6-Speed Manual/Automatic (Aisin)6-Speed Manual/Automatic (Aisin)
Thar Roxx Engine Specifications

These engines are tuned for a balance of power and fuel efficiency, making the Thar ROXX a more economical choice for daily driving and off-road escapades. The Thar’s engines are also well-suited to Indian conditions, offering reliable performance in both urban and rural settings.

Interior and Comfort: Blending Ruggedness with Refinement

The Wrangler’s interior is a blend of ruggedness and modern technology. It offers features like a Uconnect infotainment system, premium leather seats, and advanced safety features such as blind-spot monitoring and adaptive cruise control. The Wrangler’s interior is designed to withstand the elements, with options like weather-resistant materials and drain plugs for easy cleaning after a muddy adventure.

Thar ROXX
Segment 1st Skyroof

The ROXX, while more basic compared to the Wrangler, offers a surprisingly comfortable and well-appointed cabin for its price point. The ROXX edition comes with premium upholstery, a touchscreen infotainment system with smartphone connectivity, and features like cruise control and automatic climate control. The Thar’s interior is also designed to be durable, with water-resistant seats and floor mats that are easy to clean. For those who value practicality and comfort in a rugged package, the Thar ROXX delivers a well-rounded experience.

Price and Value for Money: A Winning Factor for Thar ROXX

One of the most significant advantages of the ROXX over the Wrangler is its price. The Wrangler, with its heritage, advanced technology, and premium build quality, comes at a premium price point that makes it a luxury purchase for most buyers. In contrast, the ROXX is far more affordable, offering exceptional value for money without compromising on essential off-road capabilities.

The Thar ROXX is designed to be accessible to a broader audience, particularly in markets like India, where affordability is a crucial factor in vehicle purchasing decisions. For adventure seekers who want a capable off-roader without breaking the bank, the Thar ROXX presents a compelling option.

Conclusion: Thar ROXX – The Ideal Choice for the Indian Adventurer

While the Jeep Wrangler remains a legend in the world of off-roading, the Thar ROXX brings a unique blend of modern design, practical performance, and affordability that makes it a strong contender, especially in the Indian market. The Thar ROXX offers an unbeatable package for those who seek adventure without sacrificing comfort or breaking the bank.

Whether you’re exploring rugged mountain trails, navigating through dense forests, or simply cruising through city streets, the Thar ROXX is equipped to handle it all with style and confidence. It’s not just an off-roader; it’s a statement of freedom and adventure, perfectly suited to the diverse landscapes of India.