Ford Pro

Ford Pro Proud To Launch New E-Transit In Europe

Ford Pro Launches All-New E-Transit Custom Across Europe to Empower SMEs with Electric Mobility


Ford Pro is proud to announce the launch of the all-new E-Transit Custom, a breakthrough in electric mobility designed to meet the needs of small and medium enterprises (SMEs) across Europe. This innovative one-tonne van combines cutting-edge electric vehicle technology with Ford Pro’s robust digital and physical platform, enabling businesses to enhance productivity and reduce the cost of ownership.

A Pivotal Moment for EV Adoption

The launch of the E-Transit Custom coincides with a significant uptick in electric vehicle adoption among small businesses. A recent report from the Centre for Economics and Business Research reveals that the share of electric vans in new registrations across major markets has increased more than fivefold from 2018 to 2023. Additionally, over 350 low-emission zones now cover more than 80 million people, including all EU capital cities, pushing businesses to consider more sustainable vehicle options.

Built for SME Needs

Ford Pro’s E-Transit Custom has been meticulously developed from the ground up, focusing on customer-inspired solutions. It combines advanced electric technology with Ford Pro’s comprehensive suite of software and services to simplify the transition to electric vehicles for SMEs. Noteworthy features include:

To support the launch, Ford Pro introduces an integrated home charging solution for businesses. This includes the installation of a connected wallbox, management software, and maintenance services, ensuring seamless and efficient charging for electric fleets across major European markets.

Innovative Cab Design: Equipped with standard 5G connectivity and a unique tilting steering wheel for enhanced usability.
Efficient Powertrain: Offering up to 337 km of driving range and two-year unlimited distance service intervals, ensuring minimal downtime.
Load Capacity: Maintains payloads up to 1,011 kg and class-leading towing capacity of 2,300 kg, without compromising on performance.

Enhanced Productivity and Cost Efficiency

Ford Pro anticipates significant cost savings for businesses switching to the E-Transit Custom. The electric van is expected to deliver lower operating costs compared to diesel counterparts, thanks to reduced maintenance needs and efficient energy use. Key productivity features include:

Mobile Office Option Pack: Features a tilting steering wheel and Delivery Assist technology to streamline operations.
Optimized Space: A lower load floor and class-leading side door aperture make loading easier, while a semi-trailing arm independent rear suspension enhances traction and handling.

Digital and Physical Integration

Every E-Transit Custom is fitted with a 13-inch landscape touchscreen powered by Ford’s SYNC 4 system, offering connectivity via a 5G modem. Alexa Built-in allows drivers to use voice commands for hands-free operation, enhancing on-the-go productivity. Over 30 modules in the E-Transit Custom are capable of receiving wireless software updates, ensuring the vehicle remains up-to-date with the latest features and improvements.

Customization and Flexibility

Recognizing that businesses have unique needs, Ford Pro offers a variety of configurations for the E-Transit Custom, including:

Panel Van: With up to 6.8 m³ load volume.
Double-cab-in-van: Featuring a three-seat second row and fixed bulkhead.
Kombi: Providing flexibility between cargo space and up to eight passenger seats.
Multi-Cab: Combining a two-seat second row with a full-length cargo area.
For those not ready to fully transition to electric, the Transit Custom PHEV offers a hybrid solution with pure-electric driving capability for urban areas and petrol power for longer journeys.

Production and Availability

The E-Transit Custom is now in production at Ford Otosan’s state-of-the-art Yenikoy Assembly Plant in Türkiye. Orders are already being accepted, with the first models set to reach dealerships in selected markets this summer, and a full rollout across the EU by 2025.

Conclusion

The all-new E-Transit Custom by Ford Pro is set to revolutionize the electric vehicle market for SMEs in Europe. Combining advanced technology, cost efficiency, and practical features, it provides a compelling solution for businesses looking to embrace sustainable mobility.

Mercedes-Benz Trucks

2024 Mercedes-Benz Truck’s New Charging Stations

Mercedes-Benz Trucks Expands Offerings to Include Charging Stations for Electric Vehicles


Mercedes-Benz Trucks is enhancing its e-mobility services by offering fleet operators the option to purchase fast-charging stations directly from its dealerships, alongside its battery-electric vehicles. Partnering with Alpitronic, a leader in the development of high-power DC fast charging solutions, Mercedes-Benz Trucks aims to provide a seamless transition to electric mobility for its customers.

Comprehensive Charging Solutions for Fleet Operators

The transition to electric vehicles (EVs) involves more than just the vehicles themselves; it requires a robust charging infrastructure. To address this, Mercedes-Benz Trucks has introduced a holistic ecosystem that includes consulting, hardware sales, and technical services. Their “Depot Charging” package offers a one-stop solution, simplifying the process for fleet operators.

Stina Fagerman, Head of Marketing, Sales, and Services at Mercedes-Benz Trucks, emphasizes the importance of this new service: “As a provider of holistic consulting services and depot charging stations, we are meeting an important customer demand. Our aim is to make the transition to electric mobility even easier for our customers.”

Alpitronic: Strategic Partner for Charging Stations

Alpitronic, founded in South Tyrol in 2009, is Mercedes-Benz Trucks strategic partner for charging stations. Known for its “Hyper charger” series, Alpitronic offers modular and sophisticated DC fast charging solutions that are highly reliable and easy to maintain. Their products are favored by many public fast-charging infrastructure operators due to their high power density and extensive service network, which includes over 200 field service technicians across Europe.

A Holistic Ecosystem for Electric Mobility

Mercedes-Benz Trucks has long supported customers in electrifying their depots through its eConsulting services. The company provides comprehensive advice on electric trucks, plans and designs depot charging infrastructure, and assists with grid connections. By integrating the consultation, charging stations, and related services into a single package, Mercedes-Benz Trucks reduces the coordination burden for customers, ensuring smoother and more efficient transitions to electric fleets.

This integrated approach also benefits from Daimler Truck Financial Services (DTFS), which offers financing solutions for the charging infrastructure, further easing the financial aspects of the transition for customers.

Launch and Rollout

The new Depot Charging package will launch in Germany at the end of May 2024, with pilot projects at various dealerships. This will be followed by a gradual rollout to other European countries. The goal is to offer a cost-effective and comprehensive package that covers everything from energy generation to suitable charging infrastructure.

 Mercedes-Benz Trucks
eActros 600 for an Unprecedented Test Run

eConsulting to Improve Total Costs

Mercedes-Benz Trucks eConsulting service has been a critical component in assisting customers with fleet electrification. By advising on electric trucks and depot charging infrastructure, the service helps optimize total costs and improve efficiency. Mercedes-Benz Trucks consultants also assist customers in identifying public funding opportunities for both infrastructure and vehicles, ensuring that fleet operators can take full advantage of available financial support.

Conclusion

With the introduction of fast-charging stations in partnership with Alpitronic, Mercedes-Benz Trucks is poised to lead the charge in the transition to electric mobility. By offering a comprehensive suite of services and solutions, the company aims to make the adoption of electric vehicles more accessible and straightforward for fleet operators, paving the way for a greener future.

BYD India

BYD SEAL Honored With 1,000 Bookings In India

BYD SEAL Leads India’s Luxury Electric Car Market with Over 1,000 Bookings


Innovative Technology and Environmental Commitment Drive BYD’s Push for a Greener Future
Exceptional Performance and Competitive Pricing Make BYD SEAL a Hit Among Indian Consumers
New Delhi, India: BYD India, a subsidiary of the world’s leading New Energy Vehicles (NEV) manufacturer, has surpassed 1,000 bookings for its BYD SEAL luxury sport sedan, just over two months after its launch. This milestone underscores the robust demand for BYD’s state-of-the-art electric vehicles in India. The surge in bookings highlights the increasing preference for technologically advanced, high-performance, and competitively priced luxury EVs.

The BYD SEAL has won the hearts of Indian consumers with its remarkable performance and attractive pricing. Available in three variants – Dynamic, Premium, and Performance – the BYD SEAL caters to diverse driving preferences with impressive specifications. The Performance variant offers a thrilling 0-to-100 km/h acceleration in just 3.8 seconds, while the Premium variant provides an exceptional driving range of 650 km on a single charge. Starting at ₹41,00,000 (ex-showroom) and going up to ₹53,00,000 (ex-showroom), the BYD SEAL is an accessible option for a broader segment of eco-conscious car buyers in India.

Mr. Sanjay Gopalakrishnan, Senior Vice President of the Electric Passenger Vehicle Business at BYD India, stated The remarkable reception of the BYD SEAL, exceeding 1,000 bookings in just over two months, clearly demonstrates the increasing demand for high-performance and stylish electric vehicles in India. This milestone underscores our steadfast dedication to offering Indian consumers top-tier electric mobility solutions that combine thrilling driving experiences with competitive pricing. We are certain that the BYD SEAL, with its award-winning technology, impressive range, and unmatched safety features, will revolutionize the Indian electric vehicle market.

The BYD SEAL, winner of an iF Design Award, is equipped with advanced technologies like Cell to Body (CTB) and intelligence Torque Adaption Control (iTAC), based on the updated e-Platform 3.0. With optional rear-wheel and all-wheel drive, advanced suspensions, and a 0-to-100 km/h acceleration in just 3.8 seconds for the Performance variant, and a range of 650 km for the Top Most variant. The car’s aerodynamics and interior space are enhanced by the CTB technology, which integrates the battery within the structure of the chassis, improving safety, packaging, and passenger space.

Furthermore, the BYD SEAL is equipped with ADAS Level 2, NFC card integration, and 9 airbags, making it a well-rounded, stylish, efficient, and safe vehicle. More information, details, and terms and conditions of the product can be found at www.bydautoindia.com.

More than just a car, the BYD SEAL represents a commitment to a greener future. BYD concluded 2023 with record-breaking global sales, surpassing its 3 million annual sales target, and is now the global NEV sales champion for the second year in a row. The company remains committed to speeding up the shift towards a more sustainable future, actively working towards its goal to ‘Cool the Earth by 1°C’

AX5 Select

Mahindra Popular XUV700 AX5 Select at Rs16,89000

Mahindra Unveils XUV700 AX5 Select, Starting at ₹16.89 Lakh – Setting a New Standard for Accessible Luxury

Mahindra & Mahindra Ltd., India’s foremost SUV manufacturer, has unveiled the new AX5 Select (AX5 S) variant of the XUV700, priced at an attractive ₹16.89 Lakh (ex-showroom). This latest addition aims to democratize luxury, offering high-end features at a more accessible price point, reinforcing Mahindra’s commitment to providing exceptional value to its customers.

Key Features of the XUV700 AX5 Select

The AX5 Select variant is designed to cater to those who seek luxury without the premium price tag. It includes an array of upscale features typically found in higher-end models.

Skyroof: Offering a panoramic view, adding a touch of elegance and spaciousness to the cabin.
Dual 26.03cm HD Super screen: A sophisticated infotainment and instrument display setup that enhances the driving experience.
Push-Button Start/Stop: For a seamless and convenient start to your journey.
7-Seater Configuration: Providing ample space for family and friends, making it perfect for long trips.
These features make the AX5 Select a compelling choice for customers who desire a luxurious SUV experience at an accessible price.

Campaign and Positioning

To promote the AX5 Select variant, Mahindra is launching a new campaign with the tagline “Fast forward to the big league.” This campaign highlights the significant leap in value and features that the AX5 Select offers, positioning it as the ideal choice for those who aspire to own a luxury vehicle without exceeding their budget. The AX5 Select represents a perfect blend of luxury, performance, and affordability, tailored for the next generation of achievers.

Innovation and New Offerings

Mahindra’s commitment to innovation is evident in its continuous introduction of new variants and updates. Recently, the company launched.

7-Seater MX Variant: Expanding options for the entry-level segment.
Blaze Limited Edition on the AX7L Trim: Featuring Blaze Red color, dual-tone black exterior elements, and an all-black interior with red accents, creating a bold and unique aesthetic.
Enhanced Customer Experience
To improve the customer experience, Mahindra has ramped up production capacity, significantly reducing waiting periods to typically within four to eight weeks, depending on the variant. This enhancement ensures that customers receive their vehicles promptly, enhancing overall satisfaction.

Global Reception and Pricing

The XUV700 has been well-received in international markets, including South Africa, Australia, Nepal, and New Zealand, since its launch in 2022, cementing its status as a global SUV. The updated ex-showroom prices for the XUV700 are as follows:

Variant Pricing

VARIANTSPETROLDIESEL
MX 5-str 13.99 Lakh14.59 Lakh
MX 7-str14.49 Lakh14.99 Lakh
AX3 5-str16.39 Lakh16.99 Lakh
AX5 Select 7-str16.89 Lakh17.49 Lakh
AX5 Select Price is in Bold Letters


The introduction of the AX5 Select variant underscores Mahindra’s dedication to providing luxury, innovation, and value in the SUV segment. The XUV700 AX5 Select is set to redefine accessible luxury, offering premium features at a competitive price, making it an ideal choice for discerning customers.

Audi Q7 Bold Edition

2025 Audi Q7 Bold Edition In India

Audi India Launches Audi Q7 Bold Edition

Audi, the renowned German luxury car manufacturer, has unveiled the Audi Q7 Bold Edition, a striking variant that blends sporty elegance with the brand’s hallmark sophistication. Priced at INR 97,84,000, this exclusive edition is designed to appeal to Audi enthusiasts who seek a unique and powerful expression on the road. With limited units available, the Audi Q7 Bold Edition comes in four stunning exterior colors: Glacier White, Mythos Black, Navarra Blue, and Samurai Grey.

Key Features of the Audi Q7 Bold Edition

Mr. Balbir Singh Dhillon, Head of Audi India, commented on the launch: “The Audi Q7 has been an icon in Audi’s Q family, merging remarkable driving dynamics with incredible versatility. With the introduction of the Bold Edition, we are providing our customers with an exceptionally exclusive variant, enhanced with unique styling features that significantly boost its road presence.

The Audi Q7 Special Edition is crafted for individuals seeking to make a bold statement while experiencing the ideal blend of luxury, sophistication, and advanced technology. The Audi Q7 Bold Edition features a distinctive black design package that enhances its dynamic appearance. Key elements include:

Gloss black grille
Black Audi rings on both the front and rear
Black window surrounds
Black ORVMs (Outside Rear View Mirrors)
Black roof rails

Additional Highlights of the Audi Q7

The Audi Q7 Bold Edition doesn’t just stand out for its aesthetic enhancements. It also boasts impressive performance and luxury features:

Design and Lighting: Equipped with 48.26 cm (R19) 5-arm star-style design alloy wheels, Matrix LED headlamps with signature daytime running lights, and LED tail lamps with dynamic turn indicators.
Driving Modes: Seven drive modes including Auto, Comfort, Dynamic, Efficiency, Off-Road, All-Road, and Individual.

Sunroof and Lighting: Panoramic sunroof and Ambient Lighting Package Plus, customizable with 30 colors each for surface and contour lighting.

Technology and Infotainment: Audi Virtual Cockpit Plus, Audi Smartphone interface, MMI Navigation Plus with MMI Touch Response, and a B&O Premium 3D sound system with 19 speakers and 730 watts total output.

Convenience Features: Adaptive windshield wipers with integrated washer nozzles, genuine cricket leather upholstery, 7-seater configuration with electrically foldable 3rd-row seats, and 4-zone air conditioning with air ionizer and aromatization.

Keyless Entry and Safety: Comfort Key for keyless entry, electric boot lid with gesture-based operation, cruise control with speed limiter, Park Assist Plus with 360° camera, lane departure warning, and 8 airbags for enhanced safety.

Engine and Performance:

Powered by a 3.0L V6 TFSI engine with a 48V mild-hybrid system, delivering 340 hp and 500 Nm of torque. The Q7 Bold Edition reaches a top speed of 250 km/hr and accelerates from 0-100 km/hr in just 5.6 seconds.

Customization Options:

Audi Genuine accessories and dual-tone alloy wheel paint (optional).
The Audi Q7 Bold Edition is a testament to Audi’s commitment to innovation, luxury, and customer-centric design. Its introduction is set to reinforce Audi’s position in the luxury SUV market, offering an unparalleled driving experience that combines power, elegance, and advanced technology.

Skoda Auto

Skoda Auto India Implements New Strategy

Skoda Auto Implements New Corporate Identity For Future Plans

Skoda Auto India is embarking on a transformative journey by implementing its New Corporate Identity (CI) across its physical assets, including dealerships, service centers, and other customer touchpoints. This move follows the introduction of the new CI in communications and marketing in 2023, marking a significant step in Skoda’s New Era in India.

Key Highlights of the New Corporate Identity Implementation:

Comprehensive Rebranding: Extending the new CI to dealerships and other portals with updated signage and logos.
Fastest Market Rebranding: India is set to become the fastest market to rebrand all its facilities with the new corporate identity.

Logo Update: The iconic Winged Arrow logo will be replaced with the Skoda wordmark.
Color and Illumination: Incorporating Emerald Green during the day and Electric Green illumination after dusk.

Commitment to Digitalization and Customer Experience

This rebranding effort is part of Skoda Auto India’s broader strategy to digitalize showrooms and elevate customer experiences. Embracing digitalization has been a key component of our outreach. We are now prepared to advance to the next stage, which encompasses updating our dealerships and all customer touchpoints.

Symmetry and Aesthetics in Design

Skoda Auto India’s new styling and typeface utilize a unique typography based on symmetry to convey solidity, combined with round shapes and borders to express fluidity. This design philosophy, known as Modern Solid, has been guiding the brand’s aesthetics since 2022. The transition to the Skoda wordmark ensures uniformity in communication and imagery across all customer touchpoints.

Dynamic Lighting for Enhanced Visual Appeal

The New Corporate Identity includes innovative lighting for dealership premises, allowing signages to transition from a sedate Emerald Green in the day to a vibrant Electric Green at night. This dynamic lighting approach ensures variety while maintaining consistency with Skoda’s signature colors, enhancing the customer interface with elegant and eye-catching details.

Digital and Non-Product Innovations

In line with Skoda Auto India’s New Era, the brand has been actively engaging customers through various digital platforms. The “Name Your Skoda” campaign received over 200,000 entries, demonstrating strong customer interaction. Additionally, the Skodaverse India platform saw a rapid uptake of 128 Non-Fungible Tokens (NFTs) and introduced the Skoda Gearheads membership program, offering premium merchandise and exclusive benefits to customers.

Milestones and Future Plans

Skoda Auto India marked its 24th anniversary with a 24-hour digital sale on March 24, 2024, garnering 709 bookings through digital channels. The rapid implementation of the new Corporate Identity underscores Skoda Auto India’s commitment to localization and customer-centric innovation. All customer touchpoints are expected to be rebranded in time for the launch of the new compact SUV in 2025.

Conclusion

Skoda Auto India’s rebranding initiative is a testament to its dedication to providing an enhanced customer experience through digital innovation and cohesive brand identity. By aligning its physical and digital assets, Skoda Auto India is poised to lead the market with a consistent and engaging customer journey.

Genesis Motor

Genesis Motor At 2024 Goodwood Festival

Genesis Motor at 2024 Goodwood Festival of Speed

Genesis Motor Europe, an official partner of the Goodwood Festival of Speed presented by Mastercard, is set to make a significant impact at this year’s event in July with three exciting debuts.

Among the highlights will be the dynamic global debut of a Genesis concept car, which will take on the iconic Goodwood hill climb. Additionally, attendees will witness a vehicle in action for the first time in the UK and experience a European debut, making this a landmark event for Genesis enthusiasts.

Immersive Brand Experience at the New Genesis Stand

Visitors to the festival can look forward to exploring the new Genesis stand, designed to create an immersive and inspiring brand experience. The stand will showcase a variety of Genesis cars and offer the brand’s renowned “Son-Nim” customer-focused hospitality, ensuring an engaging environment for all attendees.

Jonny Miller, Brand Director at Genesis Motor UK, expressed his enthusiasm: “We are thrilled to be continuing our official partnership with Goodwood Festival of Speed

Welcoming Genesis Back to Goodwood

The Duke of Richmond commented on Genesis’ ongoing involvement: “I’m delighted to welcome Genesis back to the Festival of Speed for its fourth year as an event partner.

Further details about Genesis’ presence at the Goodwood Festival of Speed, including cars on display, activations, and hill climb batches, will be revealed closer to the event. This year’s festival promises to be an unforgettable experience for automotive enthusiasts and Genesis fans alike.

Daimler Truck and Volvo Group

Daimler Truck and Volvo Group Sign An Agreement

Daimler Truck and Volvo Group Join Forces to Lead Digital Transformation of Heavy-Duty Commercial Vehicles

Gothenburg, Sweden / Leinfelden-Echterdingen, Germany – Daimler Truck and Volvo Group, two titans in the commercial vehicle industry, have announced a joint venture aimed at pioneering the shift towards software-defined heavy-duty commercial vehicles. This ambitious collaboration seeks to enhance customer efficiency and experience through the development of a cutting-edge vehicle platform.

Vision for the Future

Both companies share the ambition to become the frontrunners in the digital transformation of heavy-duty vehicles. By establishing a joint venture, Daimler Truck and Volvo Group intend to create a common software-defined vehicle platform and a dedicated truck operating system. This platform will provide a standardized technical foundation, allowing both companies and potential future partners to offer unique digital vehicle features.

Joint Venture Details

Ownership: The new entity will be a 50/50 joint venture.
Headquarters: The joint venture will be headquartered in Gothenburg, Sweden.
Operations: While Daimler Truck and Volvo Group will be partners in this venture, they will remain competitors in all other business areas.
Independence: The joint venture will operate as an independent entity.
Leadership Perspectives
Martin Daum, CEO of Daimler Truck, emphasized the importance of digitalization in vehicles, stating, “Developing a common software-defined vehicle platform with Volvo Group will enable us to turn our vehicles into a programmable device. This will allow us to build differentiating digital vehicle features with significantly greater speed and efficiency.”

Strategic Importance

The collaboration is particularly significant given the heavy investments both companies are making towards CO2-neutral drive technologies. By sharing the costs and accelerating development through this partnership, Daimler Truck and Volvo Group aim to meet development objectives and customer expectations more effectively.

Industry Standard and Customer Benefits

Martin Lundstedt, Volvo Group President and CEO, highlighted the benefits of collaboration, noting, “Combining our forces to accelerate the customer benefits that a software-defined truck platform will bring is crucial. Software-defined heavy-duty trucks represent a paradigm shift in our industry, offering both companies the opportunity to create value through differentiating digital services and solutions.”

The joint venture aspires to establish the benchmark for truck operating systems and plans to extend its offerings to other Original Equipment Manufacturers (OEMs).The venture will provide a common developer platform as a service, allowing customers to build unique software layers on top.

Both companies will continue to differentiate their complete product and service offerings, including their respective digital solutions. They will provide their own end-user applications to offer unique digital vehicle features to their customers.

Looking Ahead

The preliminary agreement, currently non-binding, marks the beginning of this transformative journey. A final agreement is expected within this year, with the goal to close the transaction in Q1 2025, subject to necessary examinations and approvals by the respective authorities.

This partnership between Daimler Truck and Volvo Group represents a significant leap towards the future of heavy-duty commercial vehicles, combining their strengths to lead the industry into the digital age. The joint venture’s mission to create a benchmark truck operating system underscores their commitment to innovation and customer-centric solutions.

Genesis GV80

Genesis GV80 Wins The 2024 Red Dot Design Award

Genesis GV80 Coupe Wins the 2024 Red Dot Design Award for Product Design

Genesis GV80 celebrates a significant achievement with the new Coupe securing the highest distinction in the Cars and Motorcycles category at the 2024 Red Dot Design Awards. This accolade underscores the brand’s commitment to innovative design and excellence in the luxury automotive sector.

Distinctive “Athletic Elegance” Design

Genesis GV80 Coupe, the first coupe-style SUV, embodies the brand’s signature “Athletic Elegance” with its dynamic and meticulous design. Previewed through a concept model and officially unveiled in September 2023, the GV80 Coupe combines sporty aesthetics with the sophisticated essence of the GV80 base model. The coupe-like rear finish enhances its dynamic profile while preserving the elegance of the original GV80.

Luxurious and Functional Interior

Inside, the GV80 Coupe balances luxury and dynamic imagery with simplicity inspired by the Korean concept of “Beauty of White Space.” The center fascia and touch-based HVAC seamlessly integrate into the interior, emphasizing a clean and modern design. Reclining second-row seats ensure comfort and luxury, addressing the typical compromise on headroom in SUV coupes.

Several new tactile features enhance the interior’s appeal, with point colors like gray, red, and orange applied to various elements. Distinctive materials like black spin-patterned aluminum, real wood with a newspaper pattern, and jacquard-type real carbon enhance the GV80 Coupe’s exceptional design.

Recognition and Future Prospects

SangYup Lee, head of Genesis Global Design, expressed pride in this achievement: “The GV80 Coupe signifies a milestone for Genesis as the brand’s distinctive luxury continues to expand. The striking silhouette of the Genesis GV80 Coupe showcases the evolution of our flagship SUV and dedication to pushing the boundaries of design and innovation. This journey of progress is ongoing, and we are always looking forward to the next step, ready to forge the path ahead.

Prestigious Red Dot Design Award

The Red Dot Design Award, established over six decades ago, is the world’s largest and most prestigious design competition. It is one of the most coveted seals of approval for global recognition in product design. Winners are selected annually from three disciplines: Product Design, Brands & Communication Design, and Design Concept.

Genesis’ Commitment to Design Excellence

With consistent recognition from the Red Dot Design Awards, Genesis demonstrates its unwavering commitment to design excellence. The GV80 Coupe’s win solidifies Genesis’ reputation as a luxury automotive brand dedicated to offering unique innovations and a comprehensive customer experience. This award marks another milestone in Genesis’ ongoing journey of design and technological advancement, setting new standards in the automotive industry.

In conclusion, the GV80 Coupe’s victory at the 2024 Red Dot Design Awards highlights Genesis dedication to pushing the boundaries of luxury and design. As the brand continues to evolve, it remains committed to delivering exceptional vehicles that combine innovation, elegance, and unparalleled craftsmanship.

Porsche

Porsche New Start At Saxony Plant 2024

Porsche Celebrates the Start of Electromobility at Saxony Production Site

Porsche marked a significant milestone in its journey towards sustainable mobility with the official launch of electromobility at its Saxony production site. The luxury sports car manufacturer has invested approximately 600 million euros in expanding the factory to accommodate the production of the electric Macan, featuring a new body assembly line. The plant, designed for maximum flexibility, will manufacture petrol, hybrid, and all-electric cars on a single production line, showcasing its commitment to innovation and adaptability.

A Grand Celebration with Prominent Guests

The celebration was graced by several high-profile guests, including Dr. Wolfgang Porsche, Chairman of the Supervisory Board, and Oliver Blume, Chairman of the Executive Board of Porsche AG. Political figures such as Dr. Volker Wissing, Federal Minister for Digital and Transport, Michael Kretschmer, State Premier of Saxony, Winfried Kretschmann, State Premier of Baden-Württemberg, and Burkhard Jung, Mayor of Leipzig, also attended the event. Members of the Porsche Sustainability Council were present to underline the significance of this milestone.

Porsche
Porsche New Start At Saxony Plant 2024

Pioneering Electromobility

The all-electric Macan follows the Taycan as the second fully electric model. By 2030, it aims to deliver over 80% of its new vehicles with an all-electric drive, depending on market demand and the development of electromobility worldwide. He emphasized the importance of flexibility, with offering a diverse product portfolio that includes combustion engines, plug-in hybrids, and all-electric models

The Historical Significance of Saxony

Car production has a long and storied history in Saxony, beginning with the opening of the Horch factory in Zwickau in 1904. Michael Kretschmer highlighted Saxony’s legacy as a cradle of German car making and its current role as a leading production site for all-electric vehicles in Germany and Europe.

Sustainability at the Core of Porsche’s Strategy

Porsche
Porsche New Start At Saxony Plant 2024

The commitment to sustainability is a key component of its Strategy 2030. The company aims to achieve a carbon-neutral balance sheet across the entire value chain for newly built cars by 2030. The Leipzig factory operates under the “smart, lean, and green” approach, aiming for an intelligently connected production system with minimal environmental impact. Albrecht Reimold, Porsche Executive Board Member for Production, noted, “We at Porsche are also working towards a carbon-neutral balance sheet across the entire value chain for newly built cars by 2030.”

Economic and Social Commitment

With over 4,600 employees, the factory in Saxony is a significant economic driver for the region, producing both the Macan and Panamera models. Porsche also actively supports local education, culture, social issues, sports, and environmental initiatives. Burkhard Jung praised its contributions, stating, “Porsche is not just an important economic driver here, but also a committed partner to the city.”

Preparing for the Future

As part of the plant’s expansion for the Macan, Porsche has been proactive in preparing its workforce for the shift towards electromobility. Gerd Rupp, Plant Manager, emphasized the importance of human resources in this transformation, stating, “Processes are becoming more robust and more efficient due to technologies such as augmented reality.

The Saxony production site stands as a testament to the company’s dedication to sustainable innovation, blending advanced technology with a commitment to environmental responsibility and community support. The launch of the electric Macan marks a new chapter in Porsche’s storied history, setting a high standard for the future of electromobility.